specialist or multi-style illustrator?

www.bullockillustration.com

Which way do you jump when you need an illustration to enhance that all new important project you are working on; hire an Illustrator specialising in one style only or one who works in a variety of styles?

I know Illustrators from both camps and both approaches has it’s pros and cons.

Being long-in-the-tooth scribbling with my crayons I just won’t specialise. Working in a range of styles keeps me passionate about doing what I do and I enjoy the flexibility this approach offers my clients, treating each and every project as an individual challenge, regardless of the size of the job.

montage of scraper-board, realistic and vector illustrations